PhD's as Fashion Models?

This is an interesting bit. 

The article states:

"When you look beyond the ranks of the professionally beautiful, photography becomes a lot more fun. Our designers cooked up a collection of smart fashions for spring, so why not display them on the bodies of women with really big brains?"

Not necessarily a new idea but good to see it revisited. Content needs to be accompanied by the right form. Aesthetics is never inconsequential. And I reckon it makes sense that the setting be in California. After all the UC system has enough campuses throughout the state to provide the talent pool.

Here's one example of a dress worthy of a PhD-er, I suppose:

http://www.betabrand.com/womens/spring-collection/womens-lightweight-summer-dress.html

You can read more here.