Tuesday, April 8, 2008

Richard Florida's Who's Your City Delivers On All Counts


I've been a fan of Richard Florida since after last summer's travels when I first saw him on the Colbert Report. I became acquainted with his work then and started reading his creative class exchange blog regularly.
His new book Who's Your City is on my top 5 books of the year. It is not only vastly interesting but also professionally relevant.

The premise of the book is that picking the place in which to leave is far more important than some of us might think. That decision ranks even higher than picking a mate and career. The book also centers around the creative class and the importance of the creatives clustering together.

So, just where should one live?

While many factors contribute to a good answer for this question, one of the very first things to have in mind is the importance of being around like-minded individuals who will support, fuel, and inspire one's work and creativity. Being in clusters and urban areas where such things are found will improve the overall qualitative aspect of life not only of the individual but the community as a whole as well.

I most definitely recommend. And those of you who are not Florida-ized yet, might I also recommend his Rise of the Creative Class as well as his blog on which he contributes multiple times a day.

And I'm out.

graph per amazon

1 comment:

Mark said...

Yup. Got it. Am reading it. Will keep you posted as to what I think about it. But I have liked his earlier stuff, so the omen's good.